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Juice It Up! Announces Enhanced 2021 Immunity-Boosting Lineup & More


Juice It Up!’s 2021 Immunity-Boosting Lineup

New Raw Juices, Smoothies, and Immunity Boosts Available Now

As we continue our commitment to providing functional nutrition that aids in the health and wellness of every one of our guests, we are excited to announce our new immunity-boosting lineup of nutritious and delicious products, highlighted by the release of two brand new raw juices.

Offering a fantastic foundation of Vitamin C, D, and zinc, The Supercharger Juice features apple, orange, carrot, pineapple, and red grapes. The Mighty-C Immunity Juice combines orange, apple, pineapple, red grapes, and ginger. Our new Mighty-C Immunity and The Supercharger raw juices are available now through March 31.

“It’s a new year to ‘Live Life Juiced,’ and menu innovation is at the forefront of our plans for 2021 with the introduction of new products and ingredients that not only taste great, but make our guests feel great, too,” said Susan Taylor, CEO of Juice It Up! “We design our products to be equally functional and flavorful so that they serve a purpose and help guests maintain their active and healthy lifestyle. And as we know, particularly these days, we can all use some extra boosts of vitamins and antioxidants, which is why we’re putting an even larger emphasis on our immunity-enhancing creations this year.”

The Superfruit Sunrise Smoothie & New Immunity Boost Shot

We are also excited to share that we are permanently adding the Mighty-C Immunity Shot and the Superfruit Sunrise® Smoothie to our menu. These immunity and antioxidant powerhouses are great for the body and your health. Loaded with enzymes that help your body digest and absorb protein, the Mighty-C Immunity Shot is also a powerful sidekick to any raw juice, smoothie, or bowl.

The Superfruit Sunrise® Smoothie boasts 810% of the recommended daily requirement of Vitamin C, so you can be sure it has your back. It is made with the tropical superfruit Acerola, a berry that is known to aid in heart and eye health, regulate digestion, and is of course very rich in Vitamin C.

Additionally, we are also adding a new Immunity Boost to our menu, featuring elderberry, echinacea, zinc, Vitamin D, and other essential vitamins. This new boost is included in the new Mighty-C Immunity and The Supercharger raw juices and also can be used as a vitamin-packed add-on in any Juice It Up! smoothie, bowl, or juice.

New & Improved Menus

Along with the expansion of our immunity-boosting lineup, we have also installed re-engineered menu boards systemwide to help guests navigate our deliciously diverse portfolio of smoothies, bowls and juices. Based on factors such as product category and dietary preferences such as plant-based options, we hope that this helps our guests make the most educated menu choices for themselves.

A variety of symbols have also been added to easily identify functional attributes, and all products highlighted in green are Juice It Up! fan favorites. Menu symbols include immunity, energy, and fitness, which helps give the body additional boosts where needed.

Live Life Juiced Challenge

Through January 24, we are hosting a “Live Life Juiced Challenge” for loyalty members via our mobile app, available for download in the Apple (iOS) and Google Play (Android) stores, which can be used to order ahead and pay, earn loyalty points and redeem rewards all from the convenience of your mobile device. Try two of the three featured immunity-boosting menu items (Superfruit Sunrise® Smoothie, The Mighty-C Immunity Juice, and The Supercharger Juice) to receive a $3 bonus reward to use for a future purchase.

Smoothie and Juice Bar Franchise Opportunities

As you can see, we are more committed than ever to not only ensuring that our guests have delicious and nutritious smoothie, bowl and juice options, but that our franchise owners have the best “raw material” to help them continue to drive growth in sales and profits as well as open new locations. With our redesigned menus, exciting new product introductions, and innovative digital marketing strategies, we are confident that our current and new franchise owners will be getting all the support they need.

If you’re interested in learning more about the exciting Juice It Up! franchise opportunity, give us a call at (949) 475-0146 or contact us online to get started.