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Who Makes a Great Juice It Up! Franchisee?


Every franchisee is looking for just the right fit. Here’s how to know if you’re one of us.

Automotive franchise owner, stay-at-home mom, accountant. Such disparate backgrounds, yet people like them and many others have done very well as Juice It Up! franchise owners. The juice, smoothie and açaí bowl business is booming right now, so it’s important to understand not just the numbers, but company culture and what each franchise is looking for in a candidate. The people in our business are so passionate, finding the right fit is even more important.

juice it up group

From a financial perspective, we’re seeking candidates with a net worth of at least $300,000 and a minimum of $100,000 in liquid assets. Our estimated startup costs range from $227,400 to $399,185. Beyond the numbers, here are some of the factors to consider:

The experience that matters

It’s never wrong to have foodservice experience with any kind of food-related franchise, but with Juice It Up!, it’s not a requirement. Our nutritious juice blends, smoothies and bowls are made to customer specifications from whole ingredients, and our core menu is simple to follow. There are no complicated recipes and no cooking equipment to keep up with. It’s entrepreneurial spirit that makes a difference at our juice franchise.

“As far as having previous entrepreneurial experience, I don’t think you do need experience,” says Amar Patel, who has owned a franchise in Chino, CA, since 2009. “My personal experience in college was that I always worked retail types of jobs, never with food per se. After college, I’ve always worked at banks. That was my experience going into it.

“Looking back from where I am now, I don’t think that you necessarily require the entrepreneur experience, but I would say it’s definitely basic retail experience, how to service your customers and guests. That’s a really important thing.”

Commitment is always key

Parvinder Shahi owned an automotive services franchise with his wife before they became multi-unit Juice It Up! owners in Southern California, so he already knew the drill. Yes, it’s operationally simple, but there will be a learning curve. Franchise owners have to be willing to put a lot of hours in at first.

“It may appear very easy on the outside, that it may just run by itself. But initially there is a lot of effort, a lot of hours, a lot of hands-on, being on the floor, behind the scenes,” Shahi says. “Once it’s in place, I think the business itself is a very smooth operation. We can train employees within two weeks, and they are ready to take over. And there’s no cooking involved, which I am really happy about.”

old juice it up logo

Passion for our products

The best Juice It Up! franchisees are those who have a genuine passion for our products, whether they grab juice on the go or make smoothies at home with the family. They believe in the lifestyle. They also have a passion for our brand. They know we’ve been around for a long time, and we have the experience and the support to help them become successful business people.

Our most successful franchisees are very involved in their communities, from catering PTA meetings to sponsoring causes and community events. They’re going to the chamber of commerce meetings to introduce everyone to our juice, smoothie and smoothie/açaí bowl franchise. They understand the value of community marketing to support their business.

Ultimately, the most dedicated franchisees have enthusiasm, a great energy and are willing to adhere to our system. We know what works; that’s what you’re buying into. You believe in it, but being an entrepreneur in terms of marketing and leading your business is really important.

Learn more about Juice It Up!

If you’ve been looking for a healthy juice, smoothie, or bowl franchise to invest in, and would like to learn more about Juice It Up!, please fill out our contact form.