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Owning a Business That Allows You to Do Well While Doing Good


Juice It Up! can help you do good things for your community and share your passion for healthy lifestyles to others

When multi-unit franchisee Rasna Arora was just starting out with Juice It Up! in 2013, she made it a point to get to know every aspect of her new Santa Clarita, CA, business, from the product to the employees to the people in her community.

“That’s when I realized,” she says, “how our product is actually related to every segment of society.”

Arora, who is married to an accountant, paid close attention to the numbers when she was building her locations in Santa Clarita and Thousand Oaks, CA, in order to understand her risks and potential ROI. But Arora, a parent, also paid close attention to how her new business venture aligned with her personal values.

Rasna Arora

“They really do spread happiness. Smoothies, for example, bring happiness to all the football players that I work with at local schools. This is the football season, and we’re selling big time in some of these schools. We give 20% back to them, and that makes the booster clubs very happy.”

The rewards of our juice bar franchise

Willie Smith starts each day with a run before opening his Temecula, CA, Juice It Up! Locations at 6:30 a.m. The former Marine’s alignment with Juice It Up! allows him to work closely with the Rotary Club; senior citizens; high schools, where he has helped establish scholarships; and more. Smith is passionate about healthy living and loves spreading that message while improving his community.

“The reason I got into the Juice It Up! franchise in the first place was to serve the community, because we give healthy products to the community,” Smith says.

“It’s important to me that we do outreach to different organizations. To not only give healthy products, but just give back. Juice It Up! is an important part of the community. It makes not only me feel good but my staff, too, that we’re actually a part of this community here.”

Willie Smith

Juice bar startup costs

Juice It Up! is one of the best juice bar franchises in the juice, smoothie and bowl business, and we’ve been making a positive impact in our communities since we started in 1995. Startup costs range from $227,400 to $399,185, depending on the type of location. Our franchise development team can work with you on the best territories available in your area.

Learn more about Juice It Up!

If you’ve been looking for a healthy juice, smoothie, or bowl franchise to invest in, and would like to learn more about Juice It Up!, please fill out our contact form.